Sign up to V-Hub

Do you need help with something?

Share this article

The importance of negotiation skills for business owners

09 Jun 2023
Save
Articles
Collaborating and communicating

Tools to help you make better deals

In this article you will learn about:

  • Why business negotiations skills are crucial

  • Why it is important to never compromise your values or principals

  • Best practices and tips for business negotiations

  • Consequences of being unable to negotiate effectively

Why business negotiation skills are crucial

Negotiation skills are essential for small business owners as they will help when dealing with suppliers, clients, partners, and employees. Negotiation helps you get the best deal, build solid relationships, and achieve your goals. Negotiating respectfully and assertively is key to successful business negotiations.

Respectful negotiation means that you treat the other party with dignity and respect. You listen to their needs and concerns, and you try to find common ground. Avoid using aggressive or confrontational tactics that can create a negative atmosphere. A respectful negotiation builds trust and fosters collaboration.

Assertive negotiation means that you are confident in your position, and you communicate it clearly. You are not afraid to ask for what you want or to push back when necessary. You use language that is firm but not aggressive, and you avoid apologising for your position. Assertive negotiation shows that you are serious about your business and that you value your time and resources.

Why it is important not to compromise your values or principals

It is good to be liked in business, but it is not good to be a pushover. Some business owners think that being nice and accommodating will help them win negotiations, but this approach can backfire. If you are too willing to compromise, the other party may take advantage of you or lose respect for you. Being too accommodating can also make you appear weak or indecisive.

Finding the right balance between being respected and being liked requires staying true to yourself and your morals or business ethics. You should never compromise your values or principles in a negotiation. You should also be aware of your strengths and weaknesses as a negotiator. If you are not comfortable with confrontation, you may need to work on being more assertive. If you tend to be too aggressive, you may need to work on being more respectful.

Best practices and tips for business negotiations

  1. Preparation:

  2. Active listening:

  3. Understanding your value proposition:

  4. Building relationships:

  5. Being flexible:

  6. Staying professional:

  7. Knowing when to walk away:

Consequences if a small business owner is unable to negotiate effectively

If a small business owner is unable to negotiate effectively, it can have negative impacts on the business, which include:

  • Missed opportunities:

  • Decreased profitability:

  • Strained relationships:

  • Inability to compete:

A final thought:

Negotiation is a critical skill for small business owners to master. Remember that negotiation is an ongoing process, and the more you practice and learn, the better you will become at it. With dedication and commitment, small business owners can develop strong negotiation skills and succeed in today's competitive business environment.

Call to action:

If you are unsure about your progress with your negotiation skills, you can try out this 30-minute test to see if you are on the right track.

Key Takeouts:

Respectful and assertive negotiation can help you achieve your goals, build relationships, and maintain your integrity. Finding the balance between being respected and being liked requires staying true to yourself and your values while being aware of your strengths and weaknesses as a negotiator.

Read next:

Digitise your payments: Modernise how your business receives money

Thanks for your feedback!

More news and insights